12 January 2026– VeliTech is shining a spotlight on VeliEDGE, its no-code CRM and player engagement platform, with the launch of a dedicated website.
VeliEDGE is a flagship product that can be integrated into client setups either as part of the full VeliTech product suite or alongside third-party platforms — showcasing the company’s ability to plug in fast and help operators build their own unified setups.
Built from real gaming floors, VeliEDGE offers limitless engagement possibilities for iGaming brands, turning day-to-day campaigns into a personalised and data-driven engagement automation.
Key features
– Enhanced segmentation
– User-friendly customer journey automation
– Omnichannel engagement automation
– AI-optimised communication
– Insightful retention analytics
– Gamification — available as an add-on with the Horizon iGaming core system
Most CRMs are built for anyone but iGaming operators. VeliEDGE is built for the people running campaigns on Friday nights, worried their biggest VIPs might churn. We know what it’s like to be in an operator’s shoes at 2 am, desperately trying to save a campaign. And we know the right tools can make all the difference. That’s why we built VeliEDGE — to put control back in the operator’s hands.
Sanjulian Nis,
Head of VeliEDGE
Giorgi Aleksidze,
CEO at VeliTech
No one can build a strong brand on weak engagement. Long-term success depends on how well you understand your players, how quickly you react, and how consistently you show up with the right message. VeliEDGE does exactly that — giving operators a single, powerful toolkit to drive retention, loyalty, and, ultimately, sustainable brand performance.
VeliEDGE is designed for both established brands and market newcomers — helping teams launch campaigns in minutes, have all the tools in one platform, and scale without hidden costs.
Visit veliedge.io to learn more.
FAQ
VeliEDGE works equally well for ambitious newcomers and established brands. New operators can use it as a ready-made CRM with proven engagement recipes from day one, while mature brands benefit from smooth migration, advanced segmentation, and analytics and more.
VeliEDGE is built to be flexible. It can run as part of the full VeliTech ecosystem or be integrated with third-party platforms and tools. Operators can plug VeliEDGE into their current setup and gradually build a unified ecosystem around it, without disrupting what already works.
VeliEDGE is created specifically for iGaming, based on real operator experience. It combines no-code journey building, real-time segmentation, omnichannel automation, and actionable analytics in one platform — so CRM teams can launch campaigns in minutes, react faster to player behaviour, and turn engagement into a measurable growth driver.
About VeliEDGE
VeliEDGE is a no-code CRM and player engagement platform by VeliTech. It combines omnichannel engagement, advanced segmentation, marketing automation and insightful real-time analytics in a single interface. Built for speed and flexibility, VeliEDGE empowers operators to launch and optimise campaigns in minutes — from the first deposit to long-term loyalty.
About VeliTech
VeliTech is a leading provider of innovative iGaming solutions, empowering businesses to navigate the complexities of emerging markets and achieve global expansion. The company offers a battle-tested product ecosystem that enables swift and seamless market entry for iGaming brands. From the iGaming core system to the game aggregation platform and no-code CRM, the integrated VeliTech product suite covers every aspect of iGaming operations.
